Our class just Finished a movie called "Helvetica" and it was about what helvetica (the font type) does and how much of a impact it has on our world. Our post this week is what we think (at least 2) quotes mean.
Wim Crouwel
“You’re always a child of your time … you can’t escape it"
I think this means threw everyones life time theres always a generation you have grown up with. I think he means the people of this generation all have similar ideas based on what the know and learn from eachother. For example after WW2 alot of people of that generation were sick of the caotic, crazy and messy font so everyone wanted somthing readable, calm and most important, nutral. Thats why most people of that age (and even now) made and used helvetica beacuse of its nutral perfection.
Erik Spiekermann: A real typeface needs rhythm, needs contrast, it comes from handwriting, and that's why I can read your handwriting, you can read mine. And I'm sure our handwriting is miles away from Helvetica or anything that would be considered legible, but we can read it, because there's a rhythm to it, there's a contrast to it. Helvetica hasn't got *any* of that.
I think he has a huge point and great taste! I think what he means is helvetica is not human. Its "perfect". In our world no two people look exactly the same. He's saying helvetica is like a robot and everything in the font is straight and has no feeling to it. I think he wants difrences, being able to walk down the street and seeing a bunch of diffrent fonts instead of a entire street with almost every stores writing in helvetica. making loopy, ziggy, curvy and diffrent lines is what gives us our colours. We use diffrent clothing and colours to express our feelings, to show eachother our personalities, what makes us human.
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